Atlantic Station has a new boutique amidst its rows of big name stores. Material Girl joined the neighborhood a couple of months ago, and I hope this family owned business received a warm welcome. To some, the name “Material Girl” calls to mind Madonna in the 80s. I think of the 80s as a time when girls had fun experimenting with clothes that were vibrant and made them happy to be girls. That’s exactly how I felt when I entered the boutique, and I was ecstatic to discover that the clothes were fashion forward!
My excitement continued when I caught a glimpse of the reason I was there in the first place — the J. Loren Trunk Show. Jason Loren Scott (the man pictured below who lends his name to this collection) and his business partner Harriette Thomas started the collection in 2010.
Having traveled back and forth to take courses at the Fashion Institute of Technology (FIT) in New York City, it is clear that J. Loren infuses a certain uptown sensibility into the design of each garment. I think this edgy chic vibe is exactly what Atlanta needs! What is also clear is that J. Loren, the man, has been hand sewing and beading garments for some time. This attention to detail shows in the studded jackets and sequined tops that are part of his collection.
I just love the outfit below that was worn by one of the models at the trunk show. She’s totally working those sheer pants. (There was also a BAD long, sheer dress/tunic that I would have purchased had my 5’2″ frame not thought differently…LOL.) The model looks so confident, which is exactly how the designers want women to feel. They want women to own their sensuality and beauty as they step out on the town.
If you can’t tell, one good thing about shopping at Material Girl or purchasing one of J. Loren‘s pieces is that you won’t have to worry that everyone else will have your outfit and/or know exactly where to buy one just like it. The clothes are unique and designed for the woman who isn’t afraid to stand out from the crowd. And the icing on the cake? The price point is just right!
Where to shop:
MATERIAL GIRL, Atlantic Station, 232 Nineteenth Street, Atlanta, GA 30363 (404.228.8591)